lvadworks
GR_BWGOLD_ALL3.jpg

GOLD RUSH

Leveraging the use of B/W footage and photography along with concepts centered around the relationship between Parker and his Grandfather, we created a sense of romance and nostalgia for this Discovery Channel senior series while adding hits of gold accents and driving beat give the creative its unique contemporary flair.

GOLD_RUSH_BW_OUTTAKES.jpg
 
 

GOLD RUSH NEW SEASON LAUNCH

DIGITAL, SOCIAL, ON-AIR 360 CAMPAIGN

Beautiful portrait photography with a parallax motion captures the intimate personalities of the main characters creating a sense of romance and nostalgia for this Discovery Channel series. Gold accents, bold typography and a driving beat distinguish this campaign from previous seasons, elevating the premiere to its “must-watch” status.

 
 
GR_INSTAGRAM_1920x1080.jpg
GR_OOH_1920x1080.jpg